Tottenham Hotspur is facing significant changes this summer, and the future of captain Son Heung-min (33, Tottenham) is at the center of that decision. It's not just a matter of skill. Son's transfer is directly related to the club's revenue structure.
According to the British 'Tottenham Hotspur News' on the 2nd (Korea time), "If Tottenham sells Son Heung-min, they will have to bear substantial commercial losses." This analysis emphasizes that Son's role in the club's income structure goes beyond that of just a single player.
On May 22nd, Son Heung-min lifted his first trophy in 10 years since entering North London, defeating Manchester United 1-0 in the Europa League final held at San Mamés in Bilbao, Spain.
Upon reflection, it was a season that was far from his career-best performance in terms of individual results, and the club is judging that this is the right time to transfer him.
According to the British 'The Irish Sun,' Tottenham is considering Son's transfer based on the interest of Saudi Arabian clubs. With one year left on his contract, the club sees this as the last opportunity to cash in.
John Wenham, the operator of the Tottenham-specific podcast 'Lilywhite Rose,' presented a completely different perspective. He said, "Son Heung-min's performance has declined rapidly over the last 18 months, but he is still a player who can play a decisive role in big matches," adding, "Personally, I would choose to exclude Son from the starting lineup and utilize him as a rotation member."
He further stated, "Of course, you could transfer Son to Saudi Arabia and receive a large transfer fee. However, at the same time, the commercial revenue the club earns through Son, such as jersey sales, ticket revenue, and visibility in Korea, is also substantial."
Wenham pointed out, "Given these losses, we need to consider whether an offer of £50 million to £60 million (approximately 93.2 billion to 111.9 billion won) is truly meaningful."
He added to fans, "Son Heung-min holds greater value for Tottenham than we realize. Fans may not fully grasp that commercial value."
Meanwhile, Jack Grealish (30, Manchester City) is being mentioned as a potential replacement for Son Heung-min. However, Wenham is also negative about this. He said, "Grealish can play in the same position as Son, but he is not at the level to replace the current Tottenham captain in terms of performance. Given the commercial aspect, it is also difficult to expect the same effect as with Son, so if Tottenham makes a new investment, it would be better to explore young and potential resources."
Son Heung-min's transfer is not merely a matter of sending a player away. Tottenham is now at a critical crossroads, weighing the balance between football value and commercial value.
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