The professional baseball team Samsung Lions will engage in warm social contribution activities for pediatric cancer patients.
Samsung announced on the 28th that it will launch the 'Zero Ground × Teddy Bear for Kids' campaign in collaboration with the U.S. Roosevelt Teddy Bear Foundation Korea branch and Zero Ground.
This campaign was planned to provide emotional comfort to children with cancer who are in the medical blind spot and will be conducted by delivering teddy bear dolls to the children.
Through this campaign, players will accumulate teddy bear dolls signed by them each time they achieve personal records such as hits, home runs, stolen bases, strikeouts, holds, and saves during the regular season, and these dolls will be donated to the child patients.
The Teddy Bear Foundation has actively carried out donation and support projects for underprivileged children and Zero Ground has continued community contribution activities with approximately 500 professional athletes through talk concerts, charity auctions, and daily sports guidance for four years.
Key players of Samsung, including captain Koo Ja-wook, Won Tae-in, Lee Seung-hyun, Baek Jung-hyun, Bae Chan-seung, Yuk Sun-yeop, Lee Ho-seong, Kim Jae-yoon, Park Byeong-ho, Ryu Ji-hyuk, Lee Jae-hyun, Kim Young-woong, Kim Ji-chan, Kim Heon-gon, Kang Min-ho, and Yoon Jung-bin, will join together in this effort.
Koo Ja-wook noted, "I am pleased to be able to participate in the campaign with the team. I will take the lead in practicing positive influence in the future."
Yang Hyun-woo and Lee Cheol, co-representatives of Zero Ground, said, "We are pleased to be aligned with Samsung Lions players. I hope this campaign becomes a ray of hope for children with cancer."
Kwon Soon-woo, representative of the Roosevelt Teddy Bear Foundation, also emphasized, "We will continue to provide support and encouragement for pediatric cancer patients to fulfill our social responsibility."
Meanwhile, Samsung plans to continuously pursue social value realization for coexistence with the local community, in addition to sharing activities through sports as a result of this agreement.
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