Hanwha Eagles will present a special collaboration project, 'Hello Dreamers!', in partnership with Daejeon's mascot 'Ggumdori'.
Hanwha Eagles aims to deliver the message of "Let's dream again" to fans through this project, where the team's mascot Suri meets Ggumdori.
The collaborative products to be launched include over 10 types of items such as caps with uniforms, cheering tools, and various lifestyle items. Sales will start on the 3rd through various channels.
The collaboration uniforms are scheduled to be worn directly by the players during a total of six games over two three-game series from the 5th to the 7th and the 13th to the 15th. The organization's intention is to create a special time for players and fans to wear the 'dream' and reflect on its meaning together.
As an offline linked event, a popup store at 'The Hyundai Seoul' will be operated for a week from the 8th to the 14th, with on-site sales of collaborative products and fan participation events scheduled.
In addition, various online and offline contents where fans can experience the collaborative message "Hello Dreamers!" will also be conducted, such as a Ggumdori doll photo zone in Hanwha Life Ballpark in Daejeon, special tickets, and Ggumdori taxi advertisements.
A representative from Hanwha Eagles noted, "This collaboration aims to be a brand campaign that connects the past and present, fans and the club, beyond just a simple product launch," and added, "We aim to convey the message of achieving everyone's dreams through the meeting of Ggumdori and Suri."
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