Children’s musical poster for Tubi and the Moonlight Knights. /Courtesy of Seosung Artpia

The representative character of Su-seong District in Daegu, 'Ddu-bi', will take the stage for the first time in the country with the children's musical 'Ddu-bi and the Moonlight Knights' utilizing the local government’s unique intellectual property (IP).

According to the Su-seong Cultural Foundation on the 30th, the children's musical 'Ddu-bi and the Moonlight Knights' will have its premiere at the Su-seong Artpia Grand Theater from July 4th to 6th. Following this, it will officially begin expanding into content aimed at a nationwide tour and global outreach.

This work marks the starting point of building a story universe centered around 'Ddu-bi', going beyond just a simple character performance. It aligns with the branding strategy of Su-seong District, designated as a cultural city by the Ministry of Culture, Sports and Tourism. Director Oh Eun-sung, who has worked on 'Miss Saigon' and 'The Play', has participated as the artistic director and producer, adding weight to the production.

Cast of the musical Tubi and the Moonlight Knights. /Courtesy of Seosung Artpia

The cast consists of 10 promising musical actors from Daegu selected through auditions. Among them is Park Ji-hoon, a representative musical actor from Daegu. Park Ji-hoon also works as a vocal coach and has played a leading role in enhancing the live performance skills of the actors. The strong teamwork among the actors and their pride in being from the region is expected to create a strong synergy on stage, according to Su-seong Artpia.

The children's musical 'Ddu-bi and the Moonlight Knights' has also been selected as a special performance for the 19th Daegu International Musical Festival (DIMF), receiving recognition for both its artistic quality and significance.

Kim Dae-gwon, the head of Su-seong District Office, noted, "The children's musical 'Ddu-bi and the Moonlight Knights' embodies Su-seong District's vision as a cultural city and will be the first step for the region's creative capabilities to reach beyond the nation and into the world." He emphasized, "Su-seong District aims to leap forward as a center of culture and arts, not just a simple administrative district." He added, "Through the expansion of content centered around Ddu-bi, we will create a new successful model for local-based creation."

This performance serves as a signal for realizing the 'cultural city in everyday life' that Su-seong District aims for and is being noted as a model case of how local government IP can create tangible results in the cultural industry.

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