JW Pharmaceutical announced on the 19th that it will conduct a joint promotion with the real estate information platform "Dabang" from today until the 2nd of next month to increase awareness of its health functional product "Daily All-in-One Day Pack."
Dabang is a representative domestic real estate platform, mainly consisting of over 70% users aged 20 to 30, including college students and young professionals. A pharmaceutical company has embarked on unique marketing by suggesting health management for single-person households.
According to the company, participants can join the event by selecting one of the six options presented on the event page of the Dabang mobile application. Among those participating in the event, 100 people will receive "Daily All-in-One Day Pack" products as prizes. The Daily All-in-One Day Pack is a convenient all-in-one health functional food that can take care of health with one pack per day. It contains 18 customized ingredients suited to modern biological rhythms, eight types of vitamin B, a mixed powder of amino acids, taurine, and 11 additional ingredients such as mixed fruit powder.
JW Pharmaceutical plans to develop various marketing activities to expand its contact points with the 2030 generation through this collaboration. A company official noted, "This event is a strategic collaboration to naturally introduce the advantages of the Daily All-in-One Day Pack to young consumers," and added, "We will continue to enhance brand awareness by cooperating with various channels in the future."