Dongkook Pharmaceutical's 'Drinking Panvitin' product will be available at GS25 convenience stores.
Drinking Panvitin is a stick product in liquid form, known for its rapid absorption and convenient intake. Each stick contains 100% of the daily nutritional value of biotin. In addition, it includes vitamin B group, vitamin C, Anuka apple extract powder, brewer's yeast, collagen peptides, and L-cystine, allowing for easy intake of various nutrients. In particular, it has a refreshing blueberry flavor and can be consumed anytime and anywhere without water, making it suitable for consumers who need to manage their health in a busy lifestyle.
This product will be sequentially available at more than 8,000 GS25 convenience stores nationwide starting from the 2nd. Dongkook Pharmaceutical will conduct a 1+1 promotion for Drinking Panvitin throughout the month of April to celebrate its entry into convenience stores, and in May, a 1+1 cross-gifting event for both Drinking Panvitin and 'Drinking Sension' products will follow.
A representative from Dongkook Pharmaceutical's health supplement division noted, "As consumers are increasingly eager to purchase various products at convenient stores, we plan to continuously launch various products for health in the convenience store market and steadily expand the categories in this institutional sector."