Binggrae announced on the 9th that it will collaborate with Kensington Hotel & Resort to launch the "Kensington Gotdaom" promotion. Kensington Gotdaom is a promotional name reflecting a play on words that evokes the feeling of visiting Kensington Hotels and Resorts, utilizing the slogan "Freshly picked from nature" from Binggrae's premium refrigerated juice brand, Daom.
Kensington Gotdaom is designed to provide various events for families with children checking in with the "Yes! Kids" package at the kid-friendly Kensington Hotels & Resorts. Nationwide, all 14 Kensington Hotel & Resort locations will present a premium organic juice Daom Organic gift kit for children.
Additionally, at the three locations of Kensington Resort Seogwipo, Jeju Jungmun, and Jeju Hanlim, Daom products made from Jeju fruits (Cheonhyehyang, Hallabong, and Cheongyul) will be provided in the breakfast buffet menu. At Kensington Resort Seorak Beach and Kensington Hotel Pyeongchang, cooking classes for kids using these products will also be organized, along with experience activities that children will enjoy.
Moreover, Kensington Resort Gyeongju, Seogwipo, Seorak Valley, Seorak Beach, and Kensington Hotel Pyeongchang will offer two types of low-sugar, low-calorie fruit drinks, Daom Light, as welcome drinks.
A representative of Binggrae said, "I hope all families visiting Kensington Hotel & Resort with their children can create healthy and enjoyable memories through Daom."