Campari Korea announced on the 22nd that it will introduce three types of the bourbon whiskey brand 'Wild Turkey' Rare Breed Rye and the craft whiskey brand 'Wilderness Trail' to the domestic market.
Wild Turkey Rare Breed Rye is a barrel proof style whiskey produced at the Wild Turkey distillery. It is bottled using a non-chill filtration method, preserving the deep and rich flavor of the aged spirit. Released under the leadership of master distiller Eddie RUSSELL, it is the first regularly sold barrel proof rye whiskey in the history of the Wild Turkey brand. With a high alcohol content of 56.1%, it is blended using a selection of spirits aged for 4 to 8 years.
Wilderness Trail, making its domestic debut, is an independent craft distillery located in Danville, Kentucky. Campari Group is actively expanding its premium whiskey portfolio by acquiring equity in Wilderness Trail Distillery in 2023. The Wilderness Trail whiskeys being launched this time include a total of three types: ▲ Wheated Bourbon ▲ High Rye Bourbon ▲ Rye Whiskey.
The newly launched Wild Turkey Rare Breed Rye and the three types of Wilderness Trail will be available sequentially at major marts, liquor shops, convenience stores, and department stores nationwide.