G-DRAGON (hereafter GD) releases the 'PEACEMINUSONE Highball' on 30th. PEACEMINUSONE is GD's fashion brand, and this time, it collaborates with the convenience store CU to introduce an alcoholic beverage product for the first time. /Courtesy of News1·PEACEMINUSONE official Instagram capture.

CU, in collaboration with G-Dragon (hereafter GD), launched the 'Piece Minus One Highball,' and all 880,000 cans were sold out.

On the 6th, according to BGF Retail, which operates CU, all 880,000 cans of the initial stock of the Piece Minus One Highball were sold out by the third day of its sales, which began on the 2nd of this month. The Piece Minus One Highball set a record as the fastest-selling alcoholic beverage product released by CU to date. CU limited the initial stock to 880,000 cans in collaboration with G-Dragon, born in 1988.

CU is hastening additional production to ensure a stable supply of the Piece Minus One Highball.

Meanwhile, CU will also operate a pop-up store for the Piece Minus One Highball at three locations frequently visited by domestic and foreign customers: Incheon Airport, Myeongdong, and Hongdae.