Hyundai Department Store Group's comprehensive healthcare corporation Hyundai Bioland will open the comprehensive healthcare specialty store "Nestlé Health Science Store" on the basement level 2 of the Hyundai Department Store Mokdong branch on the 25th, it announced on the 24th.
This store will sell various health functional food (hereinafter referred to as health supplements) brand products from the global healthcare corporation "Nestlé Health Science." It will showcase more than 140 products from over 10 representative brands of Nestlé, including the Hyundai Department Store Group's premium vitamin brand "Solgar," the number one collagen brand in the U.S. "Vital Proteins," the electrolyte drink brand "Nuun," and the New Zealand-based health supplement brand "Go Healthy."
The Nestlé Health Science Store also proposes health supplements optimized for personal health conditions using advanced IT devices. To this end, Hyundai Bioland has introduced the AI-based healthcare device "Anura Magic Mirror," which won an innovation award in the digital health sector at the world's largest electronics and IT exhibition, CES (Consumer Electronics Show) 2024, making it the first in South Korea.
The Anura Magic Mirror is a device that resembles a mirror. By reflecting one's face for 30 seconds, it measures biological indicators through optical sensors and uses healthcare AI to analyze and provide more than 20 health information metrics, including respiratory rate, pulse, blood pressure, skin age, diabetes risk, stroke, and hypertension risk in just over 10 seconds.
In addition to the Anura Magic Mirror, the store will also provide additional digital healthcare devices capable of measuring comprehensive nutritional status concerning body composition, micronutrients, and mental health (stress), which will analyze personal health conditions from multiple perspectives. The measurement expense is free, and for interested customers, paid genetic testing services will also be offered.
Hyundai Department Store Group is also planning to launch a new type of offline platform that combines Hyundai Department Store's personalized health supplement store "Fitamin," operated through investment in the digital healthcare startup "Kick the Hurdle," and Hyundai Green Food's flagship store specialized in care food, "Greeting Store."