On the 11th, NC AI participated in the 'AWS for Games AI Roadshow' held in Pangyo, revealing artificial intelligence (AI) technology used in game development and real-world application cases.
This event was the first specialized forum in the country focused on game AI and machine learning, attended by over 300 game developers. NC AI, as a leading corporation in game AI, delivered the keynote speech and demonstrated its technologies such as the 3D generative model 'Barco 3D', animation automation, and sound generation AI.
Lee Yeon-soo, CEO of NC AI, noted during a presentation about 'The Use of AI Technology in the Game Industry' that 'AI is establishing itself as an essential growth engine in the game industry, and NC AI is enhancing development productivity and expanding creative domains based on this.'
On-site demonstrations included 'Barco 3D', which generates 3D models from text or image inputs, animation generation AI that automates character movements, and sound AI 'Sound Palette' that automatically generates sound effects and voices. The introduction of TTS technology, which can create voices in various languages and styles from short audio samples, received notable attention, according to the company.
Lee stated, 'NC AI is developing vertical AI solutions for various industries beyond gaming, including fashion, media, and commerce,' adding, 'Using its large language model 'Barco LLM', we are currently collaborating with fashion brands such as MLB and Discovery to provide design automation services.' He further noted, 'We plan to expand AI services for media and commerce, such as image and video generation, multilingual dubbing, into a SaaS model.'
Previously, at MWC 2025, NC AI also showcased real-time 3D avatar generation technology in collaboration with LG Uplus.