The 'Bespoke AI Hybrid Kitchen Fit Max' refrigerator features the 'Food Showcase' door. /Courtesy of Samsung Electronics

Samsung Electronics announced on the 24th that it would launch the ‘Bespoke AI Hybrid Kitchen Fit Max’ new product, which applies the ‘Food Showcase’ door for the first time in the Kitchen Fit refrigerator model.

The ‘Kitchen Fit Max’ refrigerator, which can be installed seamlessly like built-in kitchen furniture, is equipped with a ‘Food Showcase’ door that allows for quick and easy access to frequently used ingredients.

The refrigerator designed with the Kitchen Fit Max can be perfectly installed in just 4 mm of space on either side and can fully open the refrigerator door beyond 90 degrees.

The ‘Bespoke AI Hybrid Kitchen Fit Max’ refrigerator has enhanced convenience by incorporating various AI technologies. These include ‘AI Hybrid Cooling,’ which controls internal temperatures using semiconductor components; ‘Bixby,’ which allows the refrigerator door to be opened or the temperature adjusted with just voice commands; ‘AI Screen,’ which enables food management, product control, and the enjoyment of photos and music; and ‘AI Vision Inside,’ which helps conveniently manage ingredients by recognizing what goes in and out of the refrigerator.

Kim Yong-hoon, executive vice president of Samsung Electronics Korea, said, “The ‘Bespoke AI Hybrid Kitchen Fit Max’ is a product that maximizes user convenience,” adding, “It will be the optimal choice for consumers who value both interior design and product convenience.”