LG Electronics showcased LG Puratek at 'Chinaplas 2025,' which opened on the 15th in Shenzhen, Guangdong Province, on local time, the company noted on the 16th. Chinaplas is the largest industrial materials exhibition in Asia, with over 4,000 companies from more than 150 countries participating. It introduces key material innovations used in various industries such as plastics and rubber, and is considered one of the top three global industrial materials exhibitions alongside the United States' NPE and Germany's K-SHOW.
At Chinaplas, LG Electronics introduced various LG Puratek products to B2B customers and set up a booth where they could experience diverse products applying Puratek, including home appliances, building materials, medical devices, and clothing.
LG Puratek is added to materials such as plastics, paints, and rubber, providing antibacterial and antifungal effects that prevent odors, contamination, and discoloration caused by microorganisms. It can achieve high antibacterial performance with a small amount and can be mixed with other materials like plastics and textiles, making it highly versatile.
A separate meeting space was also prepared to introduce various solutions on the spot to B2B customers interested in LG Puratek.
In October, LG Electronics plans to participate in the K-SHOW held in Düsseldorf, North Rhine-Westphalia, Germany, accelerating its global strategy in Europe and North America.
LG Electronics is developing Puratek as a B2B new business based on its capabilities in researching new materials such as glass powder and applying them to home appliances. After introducing Puratek in 2023, the company has been expanding its business mainly in the Asian markets of China, Vietnam, and India. Sales in 2024 are expected to double compared to 2023, demonstrating competitiveness and growth potential.
Since 2006, LG Electronics has consistently filed patents related to glass powder, currently securing about 420. The company has developed various products that can apply functions like antibacterial and antifungal properties to different materials. The company has a production facility with an annual capacity of 4,500 tons located in Changwon, Gyeongnam.
During last month's shareholders meeting, LG Electronics stated it would quickly nurture its rapidly growing functional materials business. The global market size estimated by the industry is approximately 18 trillion won this year, with a wide range of applications in packaging, medical, and building materials, indicating substantial growth potential.
The company will continue its investment in research and development to expand its new materials business. A representative example is 'Marine Glass,' a functional glass material that helps in marine restoration, being developed by LG Electronics. Marine Glass is a water-soluble material that transforms into mineral ion state when dissolved in water, assisting the growth of microalgae and seaweed to restore marine ecosystems. LG Electronics is also developing functional products that can be used as eco-friendly laundry materials.
Meanwhile, LG Electronics also signed a memorandum of understanding with Eco Aquafarm, a company raising Atlantic salmon through land-based aquaculture, last month. Both parties agreed to pursue technical cooperation to ensure food safety during the salmon processing.
Baek Seung-tae, head of the Kitchen Solutions Division at LG Electronics (Vice President), noted, 'We will continue to develop products that can be applied to various materials in line with the needs of global B2B customers and expand the business.'