Global brand Chevrolet has launched the new special edition 2026 'Trax Crossover' on the 11th.
The Chevrolet Trax Crossover combines the agile driving feel of a sedan with the practicality of an SUV, gaining popularity in the domestic small SUV market with its excellent price competitiveness compared to its class and spacious interior along with advanced convenience features. It was selected as one of the best-selling small SUVs in North America shortly after its launch, earning recognition for its product appeal, and it has sold over 500,000 units worldwide by last year, receiving consistent love in the global market.
Yoon Myung-ok, Chief Marketing Officer (CMO) and Communications Director of GM Korea, noted, "The Trax Crossover is a popular vehicle that is recording mega hits in the global market, including Korea, as Chevrolet's representative crossover model, driving customer satisfaction in product appeal, driving performance, and overall design," adding, "The new 2026 model has achieved various product enhancements, including the new RS Midnight Edition and the introduction of new exterior colors, as well as wireless software update functionality."
The 2026 Trax Crossover enhances the visual appeal of the product by improving the exterior colors of the main trims based on an analysis of the latest color trends.
The ACTIV trim introduces an emotional yet comfortable 'Mochaccino Beige' based on customer preferences, expressing an urban outdoor sentiment with a soft brown hue reminiscent of the global color trend 'Mocha Mousse.'
The RS trim replaces the existing 'Milano Red' with 'Chili Pepper Red' as a new exterior color, creating a younger and more sophisticated impact with a bright red color that has enhanced brightness and saturation.
Along with this, the new 'RS Midnight Edition' emphasizes an all-black detail in the exterior theme. The dedicated color 'Modern Black' expresses restrained sportiness luxuriously, evoking a deep and refined atmosphere as if gliding through the night city.
The 'RS Midnight Edition' features all gloss black finishes from the front grille bar to the 18-inch alloy wheels, equipped with adaptive cruise control and power liftgate as standard, ensuring not only style but also practicality and driving convenience.
The OnStar system applied to the 2026 Trax provides an upgraded service that allows for wireless updates of vehicle software. OnStar is GM's connectivity platform that offers various functions such as remote start, remote door lock, vehicle status information, and vehicle diagnostics.
Wireless software updates (OTA) support maintaining vehicle software up to date without visiting a service center, allowing drivers to easily select installation times through the in-vehicle infotainment system and use the vehicle while downloading, thus assisting the driver's smart driving lifestyle.
The Trax Crossover has implemented reinforcement in weight concentration areas and distributed center of gravity design through GM's 'smart engineering,' ensuring excellent driving stability, collision protection performance, and energy efficiency.
The 2026 Trax Crossover, based on a validated high-strength lightweight body, has newly reinforced panels in key areas such as the vehicle's doors and underbody that are not visible, protecting passenger safety with a more robust Safety Cage. It combines advanced Driver Assistance Systems (ADAS) at the highest level in the class, including forward collision warning and automatic braking system, lane departure warning and assistance, and adaptive cruise control (ACC), ensuring substantial safety and driving reliability.
The 2026 Chevrolet Trax Crossover is priced at ▲21.55 million won for the LS, ▲25.65 million won for the REDLINE, ▲27.93 million won for the ACTIV, and ▲28.51 million won for the RS.
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