Brandstorm Marketing and Communication Group (Brandstorm) announced on the 28th that it has appointed Jang Jae-hyuk as the new chief executive officer.
CEO Jang is a digital marketing expert who has worked in various advertising marketing solution corporations, including CHAI communication, ADQUA Interactive, and ORICOM. Brandstorm explained the background of the appointment, stating, "As the company enters a new phase of growth, CEO Jang was selected as the ideal candidate to enhance integrated capabilities across brand strategy, creative, and digital marketing."
Brandstorm, a subsidiary of the Hyundai Group, is producing TV advertisements for Hyundai Elevator. Brandstorm said, "We will integrate new digital trends and creative capabilities centered around CEO Jang's leadership to establish differentiated competitiveness, focusing particularly on digital marketing and comprehensive brand solutions."