Serajem announced on the 19th that CEO Lee Kyung-soo received the 'Service Excellence Award in the institutional sector for private CEOs' at the 2025 Spring Academic Conference held by the Korea Service Management Society at the Korea Chamber of Commerce and Industry.
The Korea Service Management Society awards organizations and individuals each year that have contributed to enhancing service competitiveness throughout the country and industry through customer-centered service management. This year, CEO Lee Kyung-soo of Serajem, along with President Ryu Jae-cheol of LG Electronics, CEO Lee Kwang-seok of Jungang Express, and CEO Kim Geun-ho of Ricoh, shared the honor of winning in the institutional sector for private CEOs.
Since its establishment in 1998, Serajem has continuously expanded its customer experience-based healthcare products and services centered on spinal care medical devices. It operates about 2,500 stores in over 70 countries worldwide and is building customer trust through direct investment by local subsidiaries, the development of healthcare solutions encompassing seven wellness areas, and experience-based marketing strategies.
In particular, providing practical product experience opportunities through offline stores and introducing customized management services tailored to individual health conditions have significantly contributed to the background of this award.
Recently, CEO Lee Kyung-soo presented a future vision that Serajem dreams of a healthy home, showcasing seven care solutions in one space.
A representative from Serajem noted, 'This meaningful award signifies recognition from outside for our customer-centered strategy that organically combines technology and service,' and added, 'We will continue to strengthen our presence in the global market beyond the domestic one.'