The 'Gen Z美' group KiiiKiii (Ji-yu, I-sol, Su-i, Ha-eum, Ki-ya) will once again bring a fresh breeze to the restaurant industry.
Premium hamburger brand Burger King announced on the 10th that KiiiKiii will model alongside the launch of its new promotion lineup 'All Day Snack.' Thus, KiiiKiii will take part as the model for 'All Day Snack' following their collaboration on the Burger King dessert menu 'King Fusion' in April, continuing their efforts.
KiiiKiii had previously revealed their unique charm in everyday life through the 'King Fusion Debut Song' campaign video, which was part of the promotion for the Korean launch of 'King Fusion.' In particular, they caught attention by completing an amusing advertisement using 'DEBUT SONG' from KiiiKiii's debut album 'UNCUT GEM.'
The 'All Day Snack' that KiiiKiii is presenting with Burger King this time is a promotional lineup that allows customers to enjoy the new menu item 'Crisper Wrap' and various side dishes at discounted prices, regardless of the time of day. KiiiKiii showcased a promotional song titled 'When I Go to Burger King~', sung directly by them, along with easy-to-follow choreography through a video released on Burger King's official social media today, radiating synergy with Burger King and once again capturing consumers' hearts.
Having made their official debut in the music industry on March 24, KiiiKiii rose to the top of YouTube's trending music videos with their debut song 'I DO ME' and claimed the number one spot on MBC's 'Show! Music Core,' quickly emerging as a '2025 prospect.' During this period, they recorded the top spot in new idol group brand reputation for four consecutive months from March to June and secured first place in the rookie girl group institutional sector at the '2025 Brand Customer Loyalty Awards,' proving their presence.
As KiiiKiii continues to exert overwhelming influence across various brands as models for organizations and individuals in fashion, beauty, finance, and the restaurant industry, anticipation builds for their next achievements as models for 'All Day Snack.'
Meanwhile, KiiiKiii meets fans every Wednesday at 7:25 p.m. through their debut original content 'KiiiPangPang' on KiiiKiii's official YouTube channel.
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