The drama "Salon de Holmes," featuring Lee Si-young, Jung Young-joo, Kim Da-som, and Nam Gi-ae, is boasting powerful women’s strength and is on the verge of achieving the highest ratings of the year for ENA.
The ENA Monday-Tuesday drama "Salon de Holmes" (directed by Min Jin-ki and Jung Hyun-nam, written by Kim Yeon-sin, produced by Artist Company, A2Z Entertainment, and Neo Entertainment) is a comic romance action drama set against the backdrop of the Gwangseonju Apartment, featuring a high-level detective, a once-ace police officer, an insurance king, and the queen of part-time jobs coming together as the problem solvers of our APT.
Min Jin-ki, who has gained recognition as a master of bromance through directing the highly talked-about series "New Recruit" in the first half of the year, is making his first foray into woman-centric dramas with "Salon de Holmes." The drama started with a rating of 1.3% in its first episode and has recently surpassed 3.4% in its sixth episode, marking nearly a threefold increase compared to the first episode, securing its position as a "sure-hit" during weekday evenings. Additionally, it is in sight of the highest rating of 3.8% recorded by its predecessor "Tastefully Yours," raising interest in whether "Salon de Holmes" will break ENA's annual rating record as it approaches its finale in two weeks. (According to Nielsen Korea nationwide data)
"Salon de Holmes," which showcases the charm of Min Jin-ki's woman-centric approach, is also gaining attention for continuing ENA's history of successful woman-centric dramas. ENA has successfully produced various genres of dramas highlighting female characters, such as "Happiness Battle," "House with a Yard," "NamNam," and "Mother and Mom," solidifying its title as the "hotspot for women's narratives."
Taking it a step further, "Salon de Holmes" showcases how ordinary women living in an APT. resolve the various issues and inconveniences in their lives, providing viewers with a thrilling catharsis through their "ultimate agency" and demonstrating the evolution of women's narrative dramas. Moreover, the fact that these neighbors actively gather information and even engage in physical combat makes their roles appealing.
The enthusiastic response from viewers towards "Salon de Holmes" serves as an example that stories of women’s solidarity have strong competitiveness in the male-centric drama market. Furthermore, the portrayal of the four main characters as "women heroes" is raising expectations for the birth of a women’s narrative intellectual property (IP) with limitless continuity and expandability.
Meanwhile, approaching its climax, "Salon de Holmes" is scaling up from a story focused on everyday villains to a showdown with powerful criminals targeting women, promising an exciting battle ahead. Attention is focused on how "Salon de Holmes" will provide viewers with a thrilling and satisfying catharsis through its women empowerment narrative.
The ENA Monday-Tuesday drama "Salon de Holmes" airs every Monday and Tuesday at 10 p.m. It can be watched on the OTT platform Coupang Play.
[Photo] ENA "Salon de Holmes"
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