The group POW has made a comeback with their third EP album, expressing their determination and excitement to fill 2025 with activities.

POW (Yochi, Hyunbin, Jungbin, Dongyeon, Hong) made their comeback on the 27th by releasing their third EP album "Being Tender."

The multinational boy group POW, which debuted under Grid Entertainment by releasing their EP album "Favorite" in October 2023, aims to provide a fresh and enjoyable experience to the music industry just as their group name suggests, bursting like the English onomatopoeia "POW." They are showcasing their versatile abilities in various fields, including music, acting, and content creation.

The third EP album "Being Tender" released on the 27th is based on European youth culture and contains music that reflects the mature and deeper sounds of POW, with the overall production led by leader Yochi and Jungbin. Including the title track "Being Tender," the album features a variety of genres, with songs such as "Reason," "Celebrate," and "FingerPrint," making it a gift-like album for fans who have been waiting for their music.

The title track "Being Tender" features a refreshing and lyrical melody along with unique vocals, capturing the real stories of the members struggling to treat their loved ones warmly. It showcases an even more energetic and expanded musical universe of POW.

After making a rapid comeback in just four months, POW is currently engaging in music broadcast activities and has expressed their determination to fill 2025 while meeting with fans through a tour in the second half.

Q&A interview about POW's third EP "Being Tender"

Q. You have redefined this album's concept as 'POW-teen + European youth culture.' What does 'POW-teen' mean, and how is the youth you speak of now different from the youth at the time of your debut?

Dongyeon: "POW-teen" means high teen in the context of POW. It's an epithet given by our fans. From our debut until now, rather than defining youth in any specific way, we are striving to show our story of this very moment. We are currently standing right in the midst of our youth and flowing through that time. I don't think there's a need to artificially embellish ourselves. I believe it's crucial to authentically convey our current thoughts and feelings. As growth or change occurs in that process, it naturally reflects in our album.

Q. With the large-scale tour 'POWERFUL YOUTH' coming up in the second half of the year, what message and energy do you want to convey to fans around the world, especially given that the fandom name 'POWER' is included in the tour title?

Yochi: Naming the tour title after the fandom name "POWER" carries significant meaning and responsibility for me. All the strength we possess is thanks to the support and encouragement from our fans. Through this 'POWERFUL YOUTH' tour, I want to share positive energy, brightness, and confidence with our fans. Even during difficult times, I hope they feel that we can overcome together as a "POW family" with infinite strength. I want to fully return the love and strength we receive on stage to our fans, and I hope they can truly feel the meaning of 'POWERFUL YOUTH' through this performance.

Dongyeon: I hope our music becomes a small source of happiness in everyday life, and that people receive plenty of energy. However, I don't think just listening to the music is enough. Through this tour, we will fully showcase the hidden energy, so I ask for much expectation and attention.

Q. In the past, you mentioned SEVENTEEN as a role model, expressing a desire to learn about 'teamwork and performance' and 'bright energy.' Now that you are in a position to directly produce an album and prepare for a large tour, what aspects of SEVENTEEN's career resonate with you or do you respect the most?

Yochi: I've deeply felt the value of teamwork and strong collaboration among SEVENTEEN seniors. The way they fully support each other in all processes, from practice and performance to music production, is truly admirable. Additionally, the bright and positive energy they convey to fans is something I want to emulate. We POW also want to follow in their footsteps while firmly establishing our own colors and identity.

Jungbin: I was struck by the impressive stamina that allows for strong performances and a lot of set changes. Additionally, the chemistry and harmony among members who have been together for a long time are aspects I greatly wish to emulate.

Dongyeon: I saw SEVENTEEN seniors creating infinite joy. The energy they exude on stage brings joy to the fans. We may have fewer members compared to other boy groups, but we want to show that our energy does not fall short.

Q. In five years, or in the future, if a rookie group cites POW as a role model, what would you want the reason to be? How would you like POW to be remembered in the K-pop scene?

Yochi: I hope POW is remembered as a group that inspires fans and junior artists through positive energy and passion. I believe that it's vital to engage in activities authentically without losing one's unique colors. I trust that this is the path for POW to meaningfully establish a long-lasting presence in the K-pop market.

Hyunbin: I think it would be wonderful if we could be a unique team with individuality. I hope POW can become yet another new genre within K-pop—a group that possesses a distinct hue without similar counterparts.

Jungbin: I would like us to be remembered as a team that creates music imbued with the sincerity of the members. I hope we make music that contains a romantic quality capable of reminiscing even in the distant future.

Dongyeon: I have always wanted to be someone who can bring change to others. I want to offer guidance to those who feel lost and reassure those who have lost their will to move forward. I hope that POW can be a group that helps others find strength to live another day, even if it's just a small impact.

Hong: I hope everyone can forever remember and evoke POW's unique vibe. I believe it would be truly special for an artist to be remembered by someone for a certain vibe or feeling.

Q. Like the slogan of the group, what kind of culture would you ultimately like to create with your fandom 'POWER,' beyond music and the stage?

Yochi: Just like our slogan 'Creating Culture Everyday,' I believe culture is a space where we, along with our fans, grow together and share positive energy beyond music and stage. The culture created with the fandom 'POWER' should be founded on respect, understanding, and support for each other. It should be a culture that respects diversity, creativity, and individuality, allowing everyone to express freely. Lastly, I hope this culture we all create together inspires many people and contributes to making the world a warmer place through music and the power of fans.

Hong: I want to create a culture where we become the strength for each other. I hope we support, comfort, and become part of each other's memories.

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