The new entertainment program 'Ilta Mom,' co-produced by tvN STORY and the LIFE Channel, has released a teaser for its first episode along with a poster, generating anticipation for the revelation of the elite after-school education secrets of the top 1% of mothers.

'Ilta Mom,' confirmed to premiere on the 26th (Thursday) at 8 p.m. on tvN STORY and the LIFE Channel, is an education observation program where the top 1% of mothers who have experience sending their children to prestigious universities will reveal their ultra-secret strategies and listen to the stories sent in by viewers with admissions experts to provide a roadmap for children's education. It is expected to serve as a guide for mothers, gathering valuable information in a reality where a mother's knowledge influences her child's admissions.

A week before the premiere, the poster for 'Ilta Mom' features the three MCs, who are expected to represent the viewers' curiosity. The singer Baek Ji-young, broadcaster Jang Seong-kyu, and actress Kim Sung-eun are seen desperately reaching out towards exam papers, showcasing their passion for the secrets to success in admissions for their children.

Baek Ji-young has a 9-year-old daughter attending an international school, Jang Seong-kyu has a 12-year-old and a 6-year-old son, and Kim Sung-eun is raising a 16-year-old son and a 9-year-old daughter and a 6-year-old son, heightening expectations that they will address the viewers' concerns together with their common trait of 'passion for children's education.'

The teaser for the first broadcast, which was released together, reveals that the elite Ilta moms, who are credited with valuable information from the Daechi-dong academy district, will make a grand entrance with a flood of high-level admissions information. Notable Ilta moms, including 'My Lin', a 1.12 million subscriber kids YouTuber who succeeded in the admissions to Han Yeong Foreign Language High School and Yonsei University, and Hong Na-yeon, a former show host currently raising twin sons in their senior year and sending the first son to the Ivy League's University of Pennsylvania, will attract attention as role models in the parent community.

Moreover, the segment features Kim Jeong, an assistant director of a math academy in Bundang who sent her two sons to Seoul National University's medical school and Yonsei University's medical school, as well as lawyer Yang So-young, who achieved a 'triple crown' with her three children attending Seoul National University. The appearance of the 'Daechi-dong kingmaker' Yun Yeo-jeong, an admissions consultant with 20 years of experience, captures the attention of viewers expecting high-level admissions information. The gathered Ilta moms will convey the fierce reality of Daechi-dong, where even first and second graders digest high school coursework, and will use admissions jargon like 'K.M.O,' 'I.B,' and '학종/세특,' which are difficult to predict in meaning, leaving the panel confused. Amidst the flood of advanced information, the stormy reactions of Baek Ji-young and Kim Sung-eun, resolving the curiosity from the perspective of novice parents, will evoke empathy from the viewers and attract interest.

Meanwhile, 'Ilta Mom' will closely observe stories of participants' daily lives and learning through VCR, matching an appropriate Ilta mom for a 1:1 tailored solution based on each participant's situation. It aims to provide a roadmap for parents and children who struggle amidst fierce admissions competition, structuring a healing solution that conveys solidarity and support from admissions seniors and peers who have faced similar concerns.

[Photo] tvN STORY, the LIFE

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