Actor Kim Soo-hyun has reportedly been sued for a total of 7.3 billion won in damages by advertisers.

According to a report from a media outlet on the 18th, Kim Soo-hyun and his agency Gold Medalist have recently been sued by multiple advertisers.

As a controversy surrounding Kim Soo-hyun's private life, linked to a conflict with the family of the late Kim Sae-ron, has spread, some advertisers have initiated contract terminations and claims for damages due to perceived image damage.

So far, four lawsuits have been confirmed. △8.5 billion won from CUCKOO Electronics △20.2986 billion won from CUCKOO affiliates, including CUCKOO Electronics, CUCKOO Homesys, and CUCKOO Homesys Malaysia branch △510 million won from TrendMaker △3.96 billion won from FromBIO. The total amount of lawsuits is said to reach 73.3986 billion won.

Additionally, the outlet reported that there are a total of 16 brands that have used Kim Soo-hyun as their advertising model, with some considering initiating lawsuits or already undergoing legal proceedings.

Furthermore, last month, CLASSYS, which selected Kim Soo-hyun as their advertising model, filed a claim for provisional seizure of the APT. owned by Kim Soo-hyun in Seongdong-gu, Seoul, through the Seoul Eastern District Court, and the court is reported to have approved the claim. The amount for the provisional seizure is said to be approximately 3 billion won.

Regarding this, the law firm LKB & Partners, representing Kim Soo-hyun, told OSEN, "It is true that one of Kim Soo-hyun's homes has been subjected to provisional seizure," adding, "The claims made by Gaseyeon (Garosero Research Institute) that he was in a relationship with the late Kim Sae-ron during her minor years are not true, and it seems unfortunate that advertisers are directing secondary harm toward the victim, as it is becoming clearer that actor Kim Soo-hyun is a victim of a crime."

Kim Soo-hyun's side is currently addressing this alongside ongoing legal responses related to the YouTube channel Garosero Research Institute (hereinafter Gaseyeon), and Kim Soo-hyun's representatives stated, "Once an investigation into Kim Se-eui, the head of Gaseyeon, and the Gaseyeon side is conducted, it is expected that the responsibility for this situation will clearly emerge. Then, it is expected that the lawsuits or provisional seizures initiated by the advertisers will be resolved," adding, "We will do our utmost to ensure that the Gaseyeon side is investigated as soon as possible and that necessary penalties are imposed."

[Photo] OSEN DB

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