It's insane. YG Entertainment has completed another gem.

A new video was uploaded to the YG Next Monster channel on YouTube at midnight on the 28th. The video features YG Entertainment's new face, Evely. He exudes hip-hop swag that cannot be hidden behind his youthful appearance and delivers a storm of rapping.

Above all, his charismatic face, strikingly similar to Jennie's, immediately captured the attention of music fans worldwide. Looking at the released profile, Evely is 15 years old, born in 2010, and hails from Australia. He is multilingual, speaking English, Korean, and Spanish, and is an all-rounder who excels in both vocals and rap after two years of training.

YG Entertainment activated a release counter on its official blog at 12 p.m. on the 27th to announce this. The title of this project is 'YG NEXT MONSTER.' A hint regarding the identities of these new faces, who will inherit YG Entertainment's identity, is set to be unveiled.

The gem box of YG Entertainment's girl groups, following 2NE1, BLACKPINK, and BABYMONSTER, has finally opened. Producer Yang Hyun-suk previously noted that "currently there are preparations for the debut of both a boy group and a girl group," hinting at a four-member girl group.

With the emergence of the first member, Evely, the interest and anticipation of music fans worldwide are focusing on the new YG girl group.

Meanwhile, YG plans to strengthen the activities of its artists according to the newly announced master plan. There are expectations for the launch of new artists while accelerating activities such as the new song release and large-scale world tour of BLACKPINK, as well as the album releases of BABYMONSTER and TREASURE, expanding its intellectual property.

[OSEN]