On May 30 (Friday), the movie 'Big Deal' (distributed by SHOWBOX, produced by The Lamp) will provide refreshing and enjoyable entertainment. The main character, Yoo Hae-jin, will participate in an event where he shares a drink with potential viewers before the release.
The smooth and fresh anticipated film 'Big Deal' has prepared a special event to help enjoy the upcoming summer. A soju booth featuring the main character, Yoo Hae-jin, is scheduled to open on May 25 (Sunday) at 6 p.m. on the rooftop of Euljiro Wonjo Mansen Hof (14 Chungmuro 9-gil, Jung-gu, Seoul). This event is part of the 'Big Deal' pop-up promotion taking place from May 19 (Monday) in the vicinity of Wonjo Mansen Hof.
Yoo Hae-jin, who plays the role of the financial director, Pyo Jong-rok, at the National Treasure Group, which aims to protect the national treasure soju, has chosen a bold communication method by directly visiting potential viewers at their drinking gatherings for movie promotions. This event is set to feature various programs, including quizzes, allowing Yoo Hae-jin to enjoy time with potential audience members and guests while sharing soju. Further details about the soju booth will be available later on SHOWBOX's official social media.
The movie 'Big Deal,' starring Yoo Hae-jin, tells the story set during the 1997 IMF financial crisis, where a financial director, Jong-rok, who sees the soju company as his life, faces off against In-beom, an employee of a global investment firm who only pursues results, gambling the fate of Korea's soju. It will be available in theaters nationwide starting May 30 (Friday).
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