Actor Won Bin continues to assert his presence as a 'blue chip' in the advertising industry. Although he has halted his acting activities, he receives an unending stream of commercial love calls thanks to his unchanging appearance and luxurious image.

On Jan. 7, a cosmetics brand unveiled a new advertisement featuring Won Bin. In the short video, Won Bin appears in a white suit, leaving a strong impression with his sculptural visuals and low-tone narration. Although he has not made a return to a project, the recent news conveyed through the advertisement has delighted fans.

Recently, on the 16th, Won Bin made headlines again by being selected as the exclusive model for the lifestyle service platform 'Ajeongdang.' At that time, his appearance emphasized a luxurious image along with the narration "It's time to choose the real thing," sparking conversations.

However, this trend elicits both joy and disappointment. Won Bin has not taken part in any projects for a staggering 15 years since the movie 'The Man from Nowhere.' During that time, he has reportedly received numerous offers to appear in dramas and films, but he has declined them all. Notable works such as 'Descendants of the Sun,' 'Train to Busan,' 'The Battleship Island,' and 'Along with the Gods' have passed through his hands.

In particular, in 2019, rumors of retirement surfaced following a press release phrase stating that Won Bin's side requested, "Please refrain from mentioning the actor." As the controversy grew, his agency clarified that it was merely a comment from the advertiser's side and that his acting activities were still under consideration, but no news of a return has been reported since then.

Even after marriage, Won Bin continues to repeat only that he is 'considering his next project.' Nevertheless, his popularity in the advertising industry shows no signs of waning. Although he has no projects, his current image, maintaining his 'place,' reminds the public once again that he is still an actor they want to see.

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