IU and MONSTA X are attracting attention as they communicate closely with fans worldwide for 24 hours through the global fan platform ‘Berriz.’
Known for being a ‘fan lover,’ IU celebrated her birthday with a real-time live event titled [IU’s 5.16MHz With UAENA] on the evening of the 14th at 10:30 p.m., meeting global UAENAs for a special time. A day before, IU opened her official fan community on Berriz, and even before the live event began, she informed her fans about a countdown to the live through various ‘Berriz Challenge’ images. When the live started, fans worldwide shared various stories as they engaged in real-time comments and sent in pre-event questions, creating a closer connection with her fans.
IU exclaimed, “Neighbors! I also have a fan community now,” laughing as she shared the celebration with her fans. She continued, “The name, meaning, and sound of Berriz are all wonderful. (Seven minutes after the live started) Already 30,000 people are watching, and there are over 1 million hearts from UAENAs, but the server is not crashing,” expressing her satisfaction.
IU attracted explosive reactions with her sincere and cheerful answers to various questions, receiving hot support from global fans with over 7 million hearts. In response to fans' questions about her new album, IU sparked excitement with her cryptic replies and, right after the live ended, was the first to inform UAENAs through Berriz that she will present her remake album ‘Flower Bookmark Set’ on the 27th. IU’s live event can be checked anytime on Berriz through its replay service on the 19th.
Global UAENAs poured out emotional testimonials in various languages on the Berriz bulletin board. “I was happy during the first Berriz live! Let’s create happy moments together in the future,” “Thank you for communicating like this,” “Ji-eun is love; she always lets us know the latest news first,” “This is truly the best gift. It will be an album like a warm gift on a spring day,” expressing their expectations for the stories they will create together with global fans on Berriz.
Moreover, MONSTA X, who celebrated their 10th anniversary on the 14th, also made special memories with fans through various events on Berriz. As soon as the 14th arrived, the members shared messages like, “♥5.14♥” “Thanks, everyone, let’s celebrate together, love you,” “It’s our 10th anniversary!! Let’s run,” “It’s truly amazing to be able to fulfill a dream I’ve had since childhood for 10 years,” and expressed gratitude to global MONBEBEs, while fans quickly offered congratulatory messages in multiple languages, sharing a touching moment together. The day featured commemorative events on Berriz such as ‘Listening to MONSTA X songs on MONBEBE Day,’ and ‘Wine Glass Telepathy’ capturing hot moments with fans.
On this day, MONSTA X members were communicating with fans through their individual profiles on Berriz. On the 13th, as soon as member Hyungwon was discharged from the military, he posted a photo and a greeting for his discharge. The members and fans welcomed his discharge with comments. MONSTA X actively interacts 24 hours with MONBEBEs on Berriz, adding humorous comments on each other’s posts or reacting to fans' posts, engaging in true communication.
On this day, Kiki also had a special time with fans on Berriz. Member Jiyu held a real-time live event on the 14th for her birthday, surprising fans with an unannounced surprise live. Global fans gathered, startled by the Berriz alarm, and shared a more special time celebrating Jiyu’s birthday.
[Photo] OSEN DB, Kakao Entertainment
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