BTS member Jin expresses the irony of a love that cannot be easily let go through the music video for the title track of his new album.
On the 13th at midnight (Korean time), BTS member Jin revealed the music video poster for the title track "Don’t Say You Love Me" from his mini album "Echo" on the team's official social media.
The poster captures the image of lovers standing at the end of love. Phrases such as "intersecting gazes and tangled hearts" and "our poignant story" seem to encapsulate the present of lovers who have grown distant.
In contrast, another poster capturing their brilliant moments evokes contrasting emotions, leaving a deep impression. A narrative reminiscent of a romance movie and Jin's delicate inner acting are anticipated.
According to the agency Big Hit Music, the music video for "Don’t Say You Love Me" was produced in a drama format. Jin is joined by actress Shin Se-kyung as the female lead.
"Don’t Say You Love Me" is a pop genre song that exudes a lonely atmosphere with its simple sound and restrained song structure. Jin plans to convey the complex feelings that love can be both comfort and pain with a calm voice.
Set to be released on the 16th at 1 p.m., Jin's mini album "Echo" depicts various moments of life spreading out like different echoes. Jin views emotions and situations that anyone might experience at least once from his unique perspective and presents them in a straightforward yet witty manner.
The album includes seven tracks across various genres based on band sound, including the title track "Don’t Say You Love Me," "Nothing Without Your Love," "Loser (feat. YENA (Choi Ye-na))," "Rope It," "A Journey with Clouds," "Background," and "To Today’s Myself."
[Photo] Provided by Big Hit Music
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