'Bbyongbbyong Earth Arcade 3' and the drama 'Resident Playbook' have captured attention.
The first broadcast of 'Bbyongbbyong Earth Arcade 3 (directed by Na Young-seok and Park Hyun-yong)' aired on the 25th and opened with the enhanced chemistry of Lee Eun-ji, Mimi, Lee Young-ji, and Ahn Yu-jin, providing great laughs from the start. With the overwhelming performance of the trusted 'laughing spoon' cast, the ratings recorded an average of 3.2% and a peak of 3.7%, ranking 1st in its timeslot on cable and general programming channels. tvN's target audience rating for males and females aged 20-49 averaged 2% and peaked at 2.4%, placing it 1st among all channels, including terrestrial broadcasts, proving the name value of 'Jirakshil'. (A paid platform combining cable, IPTV, and satellite / Nielsen Korea provided)
As it has recorded overwhelming attention every season, the popularity of season 3 is unprecedented. According to the report of FUNdex released in the 4th week of April by the content competitiveness analysis agency Good Data Corporation, 'Bbyongbbyong Earth Arcade 3' started its first broadcast with the highest attention among all previous seasons, recording 2nd place in the non-drama TV ranking. The total views of videos uploaded related to the program on YouTube and social media also approached about 20 million views, raising expectations for the upcoming chase with Torongi, which will commence in Abu Dhabi.
tvN's weekend drama 'Resident Playbook' (creator Shin Won-ho, Lee Woo-jung / directed by Lee Min-soo / written by Kim Song-hee / planned by CJ ENM Studios / produced by Egg is Coming) has recorded an average of 6.1% and a peak of 7.2% based on households in the metropolitan area (5 episodes) while surpassing its own best ratings every week. (A paid platform combining cable, IPTV, and satellite / Nielsen Korea provided) The attention is also high. In the 3rd and 4th weeks of April, it claimed the 1st place in the integrated attention ranking of TV-OTT for two weeks in a row. Go Youn-jung (playing Oh Yi-young) and Jung Jun-won (playing Gu Do-won) also ranked 1st and 2nd in the overall attention ranking of cast members for two consecutive weeks, proving the high interest in the rescuing couple. The total views of 'Resident Playbook' videos uploaded on YouTube and social media have exceeded 350 million views, achieving 1st place in the video views category in the FUNdex attention metrics.
In particular, both 'Bbyongbbyong Earth Arcade 3' and 'Resident Playbook' attract attention as IPs that have expanded their worldviews. 'Bbyongbbyong Earth Arcade' has a fantasy setting where Torongi, who fled from the Jade Emperor, is chased down on Earth. Each season, the members' concepts transform according to the setting, providing diverse fun. 'Resident Playbook' shares a worldview with 'Hospital Playlist' and 'Yulje Hospital.' 'Resident Playbook' is set in Jongno Yulje Hospital, while 'Hospital Playlist' is set in the main Yulje Hospital. Additionally, characters from 'Hospital Playlist' make surprise appearances in 'Resident Playbook,' naturally expanding the worldview and enhancing enjoyment.
As the variety show 'Bbyongbbyong Earth Arcade 3' and the drama 'Resident Playbook' show hot attention, 'Fresh off the Sea' also achieved 1st place in the cable and general programming ratings among males and females aged 20-49 in its timeslot, raising expectations for the upcoming pure story. The first guests, world star Lee Jung-jae and the sweet siblings Yum Jung-ah, Park Joon Myun, Lim Ji-yeon, and Lee Jae-wook, will continue to share heartwarming stories.
[Photo] tvN
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