The group THE BOYZ has revealed the first concept of their new release.
The agency 100 Entertainment opened the first concept photos and visual film of THE BOYZ's third studio album 'Unexpected' on official social media on the 3rd and 4th.
This concept, as the version name suggests, evokes the group's first beginning and is directed with the theme of a reinterpretation of youth that THE BOYZ can express currently. The concept photos, primarily in blue, create a refreshing and street-like atmosphere, adding a youthful vibe and completing a mood where the past and present coexist.
In the visual film, THE BOYZ appears with bored expressions in a space reminiscent of a classroom. As the bell tolls at precisely 3 p.m., all the members regain their energy and are seen jumping around freely, showcasing dynamic and natural moments that maximize the bright and cheerful charm of this concept.
THE BOYZ debuted in 2017 with the aspiration of being the one and only boys to captivate the public's heart. Since then, they have released various albums and established their unique musical worldview, solidifying their own identity. They have captivated the hearts of K-pop fans both domestically and globally, consistently breaking career highs with every album.
As they enter the second act of group activities, there is greater anticipation for the countless records and footprints that THE BOYZ will create, especially as they discuss the beginning through the first concept of their third studio album.
Meanwhile, THE BOYZ's third studio album 'Unexpected' will be released on various online music sites at 6 p.m. on the 17th.
[Photo] 100 Entertainment
[OSEN]