Actor Seo Kang-joon has demonstrated a remarkable presence with explosive online popularity.
Seo Kang-joon plays the role of National Intelligence Service agent Jung Hae-sung, who disguises himself as a high school student to carry out a mission in the MBC drama "Undercover High School." The spark of success, ignited by Seo Kang-joon's overwhelming visuals, has spread to his acting skills, leading to the "Seo Kang-joon craze."
FUNdex, the official platform of Good Data Corporation, recently announced that Seo Kang-joon claimed the top spot in the television and institutional sector drama popularity category, showcasing his distinctive popularity. Analysis suggests that interest in Seo Kang-joon naturally increased in line with the success of "Undercover High School." Bolstered by the "Seo Kang-joon power," the drama ranked first in the television and institutional sector drama category, surpassing other competitive works.
In addition, various indicators confirmed Seo Kang-joon's popularity following the broadcast. Amid the admiration that "Seo Kang-joon is Seo Kang-joon," keywords related to Seo Kang-joon's visuals have trended on social media, and there has been a significant increase in drama fans revisiting his filmography.
With intense interest, "Undercover High School" has secured the 1st place in the 2049 viewership ratings (according to Nielsen Korea) for two consecutive episodes and has continued its strong popularity by ranking first in overall viewership on Tving and in the drama category on Wave as of the 24th.
Meanwhile, MBC's "Undercover High School," starring Seo Kang-joon, airs every Friday and Saturday at 9:50 p.m.
[Photo] "Undercover High School"